
Tuesday Jun 07, 2022
#4 - Nick Finney - Time: Person of the Year, Copywriting, & Working With Kobe Bryant
Episode 4's guest is Nick Finney, a great friend, and training partner at Renzo Gracie Jiu Jitsu Portland. We dive into his journey as a copywriter, the influence music has on us, his experience going to Coachella 6 times, and overall how to improve at our creative crafts. Nick discusses his path through being accepted into Wieden+Kennedy ad agency school and how that helped him refine his writing over time. He shares his experience working with Kobe Bryant on his retirement project in China and rewriting a script in 45 minutes. We close out the episode on how to better understand what is “good writing” for you vs. the readers, measuring progress in writing, and working through believing in yourself. Check out his website where he shares more about who he is and the projects he has worked on.
Nick's Website - https://nick-finney.com/
Ferate's Newsletter - https://bryantferate.substack.com/
Ferate's Twitter - https://twitter.com/bryantferate?lang=en
Ferate's Instagram - @bryantferate
(2:40) Coachella
(9:29) Been 6 Times, Who has been the best live?
(11:00) The Influence of Outkast
(13:58) Connecting Memories with Music
(21:10) Journey Midwest to Portland
(24:00) Time Person of the Year & Getting His Car Stolen
(29:18) Writing for an Ad Agency Wieden+Kennedy
(32:30) Ideas General or Specific and Agree and Disagree
(39:30) When starting sounding like someone else? Write like how you talk.
(44:28) Copying: Hunter S Thompson
(48:28) Understanding what a copywriter is.
(50:15) Kobe Bryant Project Shanghai
(1:00:00) Writing Freelance Solo & Writing Partners
(1:04:33) Where does the word coach come from?
(1:11:00) Consistent in One Thing, Consistent in A lot of Things
(1:13:10) Making Time Over Finding Time
(1:16:11) Priority: Application to Ourselves & Friends
(1:18:20) Developing a Belief in Yourself
(1:19:10) Ideas being evaluated by peers or your boss
(1:22:32) “On a scale of 1 to 10, how much do you believe in yourself?”
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